
Our mission is to be an indispensable partner in our community and an effective advocate for our consumers, working towards public/private partnerships that will provide a sustainable healthcare system, with coverage for all, that meets the needs of consumers, employers, and public purchasers.
Our vision is to promote high-quality, affordable, evidence-based health care in Colorado through advocacy, education, prevention, and health policy research, and to advance a vibrant, private-public system with consumer choice, product flexibility and innovation.